
Effective Automotive Digital Marketing Solutions
Bring Your Automotive Marketing to the Next Level
Building your brand and getting sales relies heavily on successful online marketing. Effective use of marketing tools including your website and blog, as well as online automotive enthusiast sites and news media is critical.
This is where I come in. Primarily focusing on your company’s Content Marketing, Search Engine Optimization (SEO), Website Analytics, and Media Relations, I help you achieve sales success.
I bring you digital marketing skill and over thirty-five years of automotive parts and accessories marketing experience. More about my background can be seen here.
Why Companies Choose to Work with Me
Clients say they choose to work with me based on my in-depth automotive industry knowledge, marketing expertise, target market understanding, and industry contacts. They appreciate that I fit in with their company and people, get the job done right, and that I lighten their heavy workload. Which allows them time to focus on other vital aspects of their business.
Automotive Content Marketing
Leveraging my automotive knowledge and state-of-the-art content creation tools, I create content strategies, and produce high quality and optimized article and video content. My content pieces not only build brands and sales, but frequently rank in the top positions of online organic search results.
Let’s talk about how I can bring you content marketing success.
“Jon is very organized and proficient in article writing, press release writing and video production, which is becoming more and more important in today’s marketplace. Jon brings us great results and is a valuable asset for our organization.”
Ben Bonkoski – Director of Marketing – KBS Coatings

SEO for Automotive Websites

Using state-of-the-art SEO tools, and implementing in-depth competition analysis, I perform on page and off page SEO to successfully improve client website organic search rankings. As well, I increase the user experience and website sales effectiveness.
Want to know how I can help with your SEO? Contact me for a free consultation.
“Jon’s SEO skills have dramatically improved our organic website rankings for keywords important to our industry, with web pages now in position number one. Jon’s personal touch with our company is very authentic and genuine.”
Curtis Caldwell – Sales and Marketing Manager – Landrum Performance Springs
Automotive Website Analytics
Implementing cutting edge website analytics tools, I gain an understanding of what is working and not working for a website and provide clients with recommendations for revisions and additions. Using data obtained from tracking search queries I identify popular relevant queries and report what type of content should be created to answer them.
Want help with Website Analytics? Give me a call.
“Jon provides website analytics insights that help us better understand how users navigate our website, and what content is important for sales conversions.”
Curtis Caldwell – Sales and Marketing Manager – Landrum Performance Springs

Automotive Media Relations

I write compelling press and product releases, distribute them to my automotive B2B and B2C media contacts, and advocate for placement. Additionally, I network with editors and influencers to get your products featured in articles and videos.
Want to take advantage of the power of the media? Contact me for details.
“Jon has done a great job managing the Stowe website, print and digital advertising, content writing, and media relations. We highly recommend him.”
Paul Chapman – President – Stowe Cargo Systems
But Wait, There’s More…
While I concentrate primarily on Content Marketing, and SEO, Website Analytics and Media Relations, I also offer other services.

- Social Media Marketing
- Digital and Print Advertising
- Email Marketing
- Website Development
- Graphic Design
- POP Design
- Brochures and Catalogs
- Sell Sheets and Product Training Materials
Additionally, while focusing on the automotive industry, I also work with clients in the motorcycle, power sports, and marine industries.
See What Can I do for You!
If you would like to learn more about my services, or for a free consultation on your marketing strategy and tactics, please contact me.
I look forward to meeting you!
Jon Light

In Focus Performance Marketing
5652 Roseberry Ridge, Lafayette, IN 47905
951-552-4388 – Cell Phone
